Freelance

How to choose the right freelancer for your project? — It is good when the performer has a personal website or blog; — An adequate price (a low rate usually goes with little experience); — Answers your questions specifically, asks clarifying questions, not a standard answer-template; — Offers to fill out a brief, asks to make a technical task; — Is interested in your company, how you close deals, your target audience; — Always in touch (does not disappear for a week).

How is a freelancer better than a studio? — The work is done faster (not so many orders, works on weekends and holidays, and maybe at night); — Cheaper (does not pay for rent, utilities, salaries, coffee, cookies to employees); — Work online-always in touch 24/7; — Work with one person (without a lot of performers who shift work to each other and redirect to each other).

Why is a freelancer worse than a studio? — Not such a wide range of services; — Not all performers will be able to draw up a contract; — There are risks of failure of deadlines and the order as a whole.

How to reduce risks? — Small prepayment: small projects 30-50%, large projects 10-15% (not confident, a novice performer will be afraid to take an advance payment); — Reviews; — Present on the main professional online platforms (Behance, Dribbble, Pinterest, etc. - for designers); — Check social media accounts; — Have a personal website/blog.